Reading the books, one gets to understand some fundamental concepts of dating such as how to be “cocky and funny.” The author shares some of the extreme powerful concept and paradigm shifts that can move and change the way you undertake your dating experiences. The Double Your Dating book is categorized into four parts and has a total of ten chapters. David De Angelo, a former real estate broker turned pickup artist and dating guru, creates a solid foundation for men who are new to the study of attraction by providing a background on the subject based in gender studies, evolutionary biology, and psychology. Then, once he has thoroughly covered the theoretical, he moves into the practical. The book teaches about self-image, self-talk, and how to eliminate the negative beliefs that are holding you back. Once your head is in the game, Double Your Dating gets down to the nitty-gritty details of what it takes to attract women. With the exception of Ross Jeffries, he was the first of his kind to put out valuable information products in the dating niche & quickly positioned himself as the go-to resource. His brand name & pen name were strategically made to be catchy (all starting with the word D) & he was a defining example of how to write compelling sales letters and make a killing on back-end sales (he sold about 20 higher-priced products).
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